A-share listed companies utilize WeChat Official Accounts to disseminate strategic updates, product information, social responsibility reports, corporate cultural activities, and other non-financial disclosures. These platforms have become vital channels for showcasing corporate image, releasing critical information, and engaging with investors and customers. The CnOpenData A-Share Listed Companies WeChat Official Accounts Database aggregates full-text data from these accounts, providing comprehensive resources for academia and industry to analyze corporate operations, market strategies, and brand communications.
Data Features:
- Comprehensive Characterization of Corporate New Media Behavior: Includes not only core textual content (titles/main body) but also integrates dissemination metrics (read counts, likes, shares) and publication details (minute-level timestamps, location data), offering holistic coverage from account profiles to content propagation effects.
- Real-Time Dynamic Tracking: With frequent WeChat content updates, this database captures listed companies' latest releases promptly, delivering continuous and exhaustive informational support. This enables researchers and practitioners to monitor corporate developments in real time.
- Filling Unstructured Information Disclosure Gaps: Compared to structured financial reports and announcements, these accounts contain critical unpublished operational details, cultural dynamics (e.g., party-building activities), and crisis public relations strategies.
Potential Applications:
- Academic Research: Facilitates studies on corporate information dissemination strategies, investor relations management, and brand-building initiatives.
- Commercial Services: Corporate managers may benchmark against industry peers' operational models and content strategies to optimize brand communication and marketing plans. Investors can extract latent value from disclosed information to support investment decisions.
- Market Monitoring: Enables research institutions to conduct ongoing surveillance of listed companies' market performance, analyzing industry trends and competitive landscapes.
The CnOpenData database exhibits multi-dimensional, comprehensive, and verifiable characteristics, bridging research gaps in non-financial disclosures. It establishes a textual analysis foundation for scholarly inquiry while supporting corporate strategy formulation, public opinion management, and investment decision-making.
Time Coverage
Data current through June 30, 2025
Field Display
Sample Data
数据更新频率
不定期更新