China Time-honored Brand refers to a brand with a long history, inheriting products, techniques, or services across generations, possessing distinctive traditional Chinese cultural background and profound cultural heritage, widely recognized by society, and establishing excellent reputation.
As exceptional legacies of centuries of commercial and artisanal competition, China Time-honored Brands differ significantly from modern enterprises in their business management models, corporate ethos, and product offerings. These unique regional cultures, distinctive business philosophies, and brand techniques passed down through generations represent valuable national assets accumulated by the Chinese nation throughout history. Against the backdrop of economic globalization, new corporate brands emerge in large numbers, and the decline of time-honored brands due to combined internal and external pressures is increasingly common. We should prioritize the exploration, support, and development of time-honored brands to revitalize their presence.
Against this background, CnOpenData has compiled information on over a thousand China Time-honored Brand enterprises, including fields such as enterprise name, representative registered trademark, province, and unit address, and has made this data available for academic use.
Time Period
As of June 30, 2022
Field Display
Sample Data
Related Literature
- Zhenyu Ye, Zongwu Zhuang, 2022: "Leading Enterprises in Industrial Chains and the Growth of Local Manufacturing Firms: Driving Force or Obstacle?", China Industrial Economics, No. 7.
- Yue Cao, Ruibo Zhou, Tianxiao Guo, 2023: "Does Corporate Culture of China Time-honored Brands Reduce Tax Avoidance?", Journal of Zhongnan University of Economics and Law, No. 1.
Data Update Frequency
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